About
COURSE OVERVIEW Join the Marketing Fundamentals Course, an action-oriented online workshop designed to empower female entrepreneurs and their teams. Discover how to conquer the digital landscape. This engaging program equips you with essential skills to confidently launch and optimize your marketing strategy, all while connecting with a vibrant community of inspiring women. WHAT YOU WILL EXPLORE • Modern Marketing: Master essential concepts and pinpoint your target audience. • Customer Journey: Map the customer experience and build a tailored content strategy. • Practical Execution: Perfect platform selection and content creation. • Exclusive Tools: Utilize post-workshop resources like the Buyer Persona Builder and SEO Audit Checklist to hit the ground running. PROGRAM AT-A-GLANCE • Format: 100% On-Demand Recorded Video • Level: Foundational to Intermediate • Target Audience: Female entrepreneurs and their marketing teams • Duration: Two 100-minute Comprehensive Parts (Self-Paced)